Keep It Simple Story
Really? Really! Over the many years that I've been working with entrepreneurs on their web presence I've noticed a repetitive patterns with regards to the advice I most commonly give. Keep It Simple. I usually leave off the 'stupid' part as it doesn't necessarily seal the deal if this is a new potential client. So, how could I not rebuild my web presence around this most fundamental piece of advice.
There's no question that anyone wanting to do business needs a website. What they forget to tell you is the amount of energy required to put together a website. And while you're at it, you might as well start learning about SEO. SE What? No, SEO. Search Engine Optimization. People say that's important for a successful website. Then, you've got twitter, facebook, youtube, and linkedIn. Before you know it, you're brain is spinning inside your head and you have no idea what you're doing...
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